Should You Get Personalized POS for Your Store?
Point-of-sales systems are skyrocketing in popularty worldwide at a breakneck pace. According to Grand View Research, the global point-of-sale terminals market share reached USD 75.08 bn in 2020 and is projected to grow further at a CAGR (compound annual growth rate) of 6.9% from 2021-2028. This growth was spurred by a major uptick in POS users worldwide.
While online retailing has tremendously helped businesses in reducing their operational costs; it has also posed numerous challenges in attracting customers and maintaining business profitability. According to the report, consumers expect a highly personalized experience from retail businesses. About 40% of US customers agree that they’ve purchased something costlier than what they originally planned to, because of the personalized shopping experience.
Today, customers demand even more customization, flexibility, and convenience. To address the situation, many retailers get a personalized POS for their company.
Robust Ecommerce Integration
Modern problems need modern solutions. Today, customers are more tech-savvy than ever and they demand the highest convenience and flexibility when it comes to online shopping. A personalized retail POS software help retailers integrate all their retail management software with their eCommerce platform to streamline business management.
When you update your eCommerce platform or upgrade it for improved marketability, a high-quality POS system will seamlessly integrate with the new management software, and you’ll not have to purchase another POS for their business.
A study by Microsoft reveals that 90% of the customers consider a brand’s customer service before making their purchasing decision. When the backend tasks are managed effectively by an automated system, it will spare you more time for building strategies for improving your customer’s shopping experience. A personalized POS system allows you to easily access customers’ feedback and use the cloud data for resolving their concerns.
Manage Business Productivity
Want to keep a check on your employees’ output? A customized POS can help you monitor your employees’ performance and keep a tab on them if they don’t perform up to the mark. The POS data will also help you understand important factors that may affect an employees’ productivity and reward the ones who give a stellar performance at any given time.
Besides, a customized POS allows faster transactions and real-time data access to customers and employees. It streamlines the business workflow and automates business processes.
Data Security
Although online data breaches reduced by 19% in 2020, information security is still one of the biggest concerns for many businesses. A high-quality POS includes 256-bit level encryption, multi-factor authentication, and password tools to ensure maximum security of data.
Need Help?
Looking for a reliable POS system for your company? Every business is different and hence it’s best if you get a personalized POS for your company that helps you meet your business requirements. At CardLogic Systems, we offer cost-effective POS solutions for online businesses. If you want to get personalized POS, reach out to us today!
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